Aloha, Amazon Seller!

Here comes good news for you. Starting October 28, Amazon has opened one more marketplace From now on Swedish shoppers got access to over 150 M products in more than 30 categories, including Books, Consumer Electronics, Sports and Outdoor, Tools and Home Improvement, Toys, and Baby.

The variety of products are listed by thousands of international, European, and local Swedish businesses. For them, this is a perfect expansion opportunity and a possibility to conquer one more new market.

Your listings are now available on via sync on and To start selling on amazon and create a seller account in Sweden, you need to follow the instructions below and translate your listings into the Sell Global program, and after that, they will be automatically translated into Swedish.

Look at the detailed guide about the Sell Global program here.

Now, a few tips. Recheck your listings after they are translated, because Amazon uses machine translation - it looks like Google Translator. Don't be lazy to check a reverse translation after transferring the listing.

Also, don't forget that any emoji that you use in bullets can turn into hieroglyphs. Of course, it affects the listings indexing and your organic sales.

FBA and PAN-European programs will be available for all sellers as well.

Note, if you sell household appliances, your products will probably be taxed to the Swedish chemicals tax.

SelleRise provides financial analytics and other services to the Sweden marketplace for Amazon sellers as well. Connect your Seller Account for the European region and join SelleRise.