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What Is an Amazon Virtual Assistant?
Aloha, Amazon Seller!
What is an Amazon virtual assistant and should you hire one for your business? What can Amazon virtual assistant do for you?
Selling your product on Amazon.com is not an easy game. E-commerce is so extremely popular today, and it’s still growing while Internet services have rooted deeply in our everyday life. Though Amazon offers tremendous opportunities to earn money from retail sales, and not only, it is a very crowded marketplace with high competition.
For that reason, having professionals to help you start or grow your business might be a good idea if you want to save on time and effort and optimize your product performance.
To do that, you can hire an Amazon Virtual Assistant, an expert, who will take care of your customer relationship management, inventory management, listing optimization, and a lot of other things depending on your needs.
Wonder what’s a Virtual Assistant? In this post, we will discuss what’s a virtual assistant, what does Amazon assistant do, what is Amazon assistant service, and how to use Amazon assistant.
What Is a Virtual Assistant?
On Amazon, Amazon Virtual Assistant, or VA, is an expert you can outsource as your Amazon online assistant. Virtual Assistant Amazon, the same way as any online consultant can work for you on a full-time, part-time, or on a per-task basis.
If you are asking yourself a question ‘What is a virtual assistant and what do they do for your business?’, this probably means that it’s time to scale your business and understand how they can help you grow your revenue and ROI.
What Can a Virtual Assistant Do for You?
An Amazon VA can take care of different functions related to managing your Amazon store. They can perform all backend operations like Inventory Management, Order Fulfillment, and customer communication.
Virtual Assistant Amazon can help you with:
Customer Relationship Management
On Amazon, high standard customer care is a must. If you want to have a good ranking on Amazon, which is a prerequisite of efficient sales, you need to have a lot of good reviews and positive customer feedback, which requires time, patience, and sometimes creativity when communicating with your shoppers. They might have claims as to different aspects of your product, and you need to make clarifications or engage in discussions in such cases to maintain your reputation and account health. Not responding to negative reviews is more damaging than a delayed delivery. These types of things you can delegate to Amazon Virtual Consultants if you are not fond of doing this yourself.
Communication with the Manufacturers
It is extremely important that your product is ready in the manufacturer’s stock and delivered on time. This is something Amazon takes into account when ranks you. If you are using specific packaging, insert cards, or other promo material inserted in the factory, this needs to be taken care of, as well as a lot of other things related to the timely shipment, right quantities, etc. This job can be done by the VAs.
Listing is the ‘face’ of your product, and it should contain clear, readable, and exhausting information in one place, so that the shoppers find all they need to make the purchase decision, in your listing. This is not an easy task, not to mention the SEO optimization, keyword density, primary, secondary, hidden, negative, and backend keywords. You need to do a lot of routine work, like correcting product titles, updating product descriptions, etc. This is the VA job, which will create proper content for you.
Order and Inventory Management
Managing order tracking, maintaining records of orders, shipping dates, invoicing, dropshipping details (if you are in this type of business) can be a real headache. You also need to deal with unfulfillable orders, returns and refunds, and other inventory issues.
Setting up PPC campaigns and sponsored ads, keyword research, analyzing campaign ROI, increasing CTR, minimize CPC to boost sales are the tasks you can outsource to the professionals. They will take care of your marketing strategy and social media activities.
Communicating with Amazon
There are cases when you would definitely need an expert’s help, to settle issues with Amazon, like when your listing is suspended. There is a chance to recover it and you can try and do it yourself, but professionals would most likely do it faster and more efficiently.
The biggest benefit of hiring a VA is that you can outsource most of your business tasks. You can save your time and energy to focus on more creative activities like product research or looking for opportunities to grow your business.
How to Determine the Tasks to Outsource
Before moving further and deciding what is a VA’s value for your business, you need to look at your daily activity and analyze whether you need a VA or not, considering, that consultant’s services come with a cost.
When deciding on which responsibilities to delegate to VA, basically, here’s what you should think of:
- What is eating up most of your time?
- Which tasks are the most routine?
- What activities professionals could do better than you?
When you’ve considered all the above, you would look into the positive and negative sides of employing a VA instead of doing the job yourself.
Hiring a Virtual Assistant: Pros and Cons
The Virtual Assistant Pros:
- Saving Time;
- Professional skills;
- Cost-efficiency compared to on-site assistant;
The Virtual Assistant Cons
- You need to ‘train’ a VA to your needs;
- You need to control the hours and tasks.
Top 3 VA Hiring Tips
In order to find your ideal Virtual Assistant for the Amazon business, you need to formulate the tasks and look for a real professional expert. Here is the tip as to what you should look into.
1. Create a profile for your candidate
To do so, ask yourself the following questions:
- What qualifications should your Virtual Assistant have?
- What skills should your Virtual Assistant have?
- What experience should your Virtual Assistant have?
- What personal qualities should your Virtual Assistant have?
2. Look for the skills
A professional VA should:
- Know how Amazon platform works and how to comply with its rules;
- Be proficient in content creation and listing optimization;
- Handle professionally any customer problems;
- Be an expert in product research;
- Know how to create marketing strategy abd set up PPC campaingns.
3. Control the work hours
For Virtual Assistant to bring real value to your business, their services should be structured to eliminate redundant work hours.
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